OFM backs Cheetahs for Currie Cup 2021 Champions
OFM, Central South Africa’s media powerhouse for more than three decades, is proud to announce that the Sound of Your Life has signed up to once again be the exclusive electronic media sponsor of the Toyota Cheetahs.
The radio station, through its on-air and online platforms, will not only keep fans updated on the blow-by-blow action throughout the Carling Currie Cup season, which has just commenced, but also check in regularly with the squad to track their progress and build ‘gees’ amongst supporters so that although they’re playing to empty stadiums, they take their home ground advantage on the road with them to the field.
According to Nick Efstathiou, CEO of Central Media Group, Cheetah rugby is the heart and soul of rugby in Central South Africa.
“Not to mention that it’s everyone’s second-favourite team, but our number one! We’re looking forward this Currie Cup season as the media sponsor, partner, supporter and sponsor of the Cheetahs. I think the team has a fantastic opportunity to reclaim the Currie Cup. They have a great squad, great backing and great leadership. We wish the team well,” concludes Efstathiou.
Says Kobus le Roux, General Manager Commercial of the Toyota Cheetahs: “The Toyota Cheetahs are proud to have taken hands yet again with the Central Media Group, and specifically OFM. A proudly Central South African company like OFM is now yet again the official media partner of the Toyota Cheetahs. The Toyota Cheetahs thank OFM and Central Media Group for their unwavering support over the years and look forward to making you proud this Currie Cup Season.”
More exciting news is that for some of these fixtures, OFM will stream full, live match commentary online from veteran announcer Pieter Möller via its OFM Extra stream that can be accessed on ofm.co.za, our free mobile and desktop apps as well as iono.fm.
Read more here: https://www.ofm.co.za/event/1286/2021-carling-currie-cup
For more info, please contact Lindiwe Mtwentula on 051 5050 900, 082 416 1665, or lindiwe@ofm.co.za.
Why OFM
OFM, the Sound of Your Life, is Central South Africa’s premier commercial radio station, offering a mix of music, news and entertainment. The station celebrates 35 years in the business in 2021.
OFM is part of the Central Media Group, with its head office in Bloemfontein, and a satellite studio in Welkom.
The station serves the affluent SEM 7-10 economically active marketplace with a broadcast footprint across the Free State, Northern Cape, southern Gauteng and North West. OFM is synonymous with the people of Central South Africa, and includes a full spectrum of listeners, from urban working moms and dads to corporate professionals, as well as rural communities and agricultural producers.
The station has an incredibly loyal and supportive audience. OFM enjoys one of the highest occurrences of time spent listening to the radio in South Africa. This is achieved by the station’s great music offerings – such as playing listeners their favourite songs on the Request Network and counting down Central South Africa’s 30 biggest hits on the Central SA Top 30.
OFM offers several niche features – including a dedicated agricultural programme with three additional agricultural news updates a day, as well as a dedicated business programme with four additional economic news updates throughout the day.
Sport is close to OFM listeners’ hearts and is what brings much of Central South Africa together. The station is a proud partner, sponsor and supporter of the Cheetahs, Griquas and Leopards rugby teams.
OFM is committed to living the real good life, while at the same time helping Central South Africans to live their best lives. Initiatives such as Let’s Move – a race that focuses on breaking the stigma of mental health – and Chip for Charity – Central South Africa’s most loved golf day for 18 years – make a difference in the lives of the station’s community. This speaks to OFM’s mantra of caring, and changing lives.
OFM ondersteun Cheetahs vir Curriebeker-kampioene in 2021
OFM, Sentraal-Suid-Afrika se voorste mediaplatform vir meer as drie dekades, is trots om aan te kondig dat die Klank van Jou Lewe weer die eksklusiewe elektroniese mediaborg van die Toyota Cheetahs is.
Die radiostasie, deur middel van sy uitsaai- en aanlynplatforms, sal aanhangers nie net op hoogte hou van al die aksie gedurende die Carling Curriebekerseisoen, wat pas begin het nie, maar ook gereeld by die groep inklok om hul vordering dop te hou ‘gees’ onder ondersteuners te kweek sodat die span, hoewel hulle voor leë stadions speel, hul tuisveldvoordeel behou.
Volgens Nick Efstathiou, uitvoerende hoof van Central Media Group, is Cheetah-rugby die hart en siel van rugby in Sentraal-Suid-Afrika.
“Om nie daarvan te praat dat dit almal se tweede gunsteling span is nie, maar ons nommer een! Ons sien uit om hierdie Curriebekerseisoen weereens die mediaborg, vennoot, ondersteuner en borg van die Cheetahs te wees. Ek dink die span het ’n fantastiese geleentheid om weer die Curriebeker te wen. Hulle het ‘n goeie groep, goeie steun en goeie leierskap. Ons wens die span sterkte toe, ”sluit Efstathiou af.
Kobus le Roux, hoofbestuurder van Toyota Cheetahs, sê: “Die Toyota Cheetahs is trots dat hulle weer met die Central Media Group, en spesifiek OFM, hande gevat het. ’n Trots Sentraal-Suid-Afrikaanse maatskappy soos OFM is nou weer die amptelike mediavennoot van die Toyota Cheetahs. Die Toyota Cheetahs bedank OFM en Central Media Group vir hul onwrikbare ondersteuning deur die jare en sien daarna uit om julle trots te maak hierdie Curriebekerseisoen. ”
Meer opwindende nuus is dat OFM vir sommige van hierdie wedstryde volledige, lewendige wedstrydkommentaar met die veteraan-omroeper Pieter Möller aanlyn sal uitsaai via sy OFM Extra-stroom wat verkrygbaar is op ofm.co.za, ons gratis mobiele en rekenaar toepassings sowel as iono.fm.
Lees meer hier: https://www.ofm.co.za/event/1286/2021-carling-currie-cup
Vir meer inligting, kontak Lindiwe Mtwentula by 051 5050 900, 082 416 1665, of lindiwe@ofm.co.za.
Oor OFM
OFM, die Klank van Jou Lewe, is dié voorste kommersiële radiostasie in Sentraal-Suid-Afrika. OFM bied ‘n verskeidenheid musiek, nuus en vermaak. Die radiostasie vier in 2021 sy 35ste jaar in die bedryf.OFM is deel van Central Media Group, met sy hoofkantoor in Bloemfontein, en ‘n satellietateljee in Welkom.
Die radiostasie bedien die gegoede SEM 7-10 ekonomies-aktiewe mark met ‘n uitsaaigebied wat strek oor die Vrystaat, Noord-Kaap, Suid-Gauteng en Noordwes. OFM is sinoniem met die inwoners van Sentraal-Suid-Afrika en bedien die volledige spektrum van luisteraars, van stedelike werkende ma’s en pa’s tot professionele persone, asook landelike gemeenskappe en landbouprodusente.
Die radiostasie het ‘n ongelooflike lojale en ondersteunende gehoor. OFM is een van die radiostasies met die mees lojale luisteraars ten opsigte van tyd bestee aan radio luister in Suid-Afrika. Dit is te danke aan die musiekaanbod van die radiostasie – soos om luisteraars die kans te gun om hul gunsteling-liedjies op die Request Network te speel en Sentraal-Suid-Afrika se 30 grootste treffers op die Central SA Top 30 af te tel.
OFM beskik oor verskeie nisprogramme – insluitend ‘n toegewyde landbouprogram met drie bykomende landbounuusbulletins per dag, asook ‘n program wat net fokus op sakenuus, met vier bykomende ekonomiese nuusbulletins deur die dag.
Sport lê na aan die hart van OFM-luisteraars en dit is wat baie van Sentraal-Suid-Afrika verenig. Die radiostasie is ‘n trotse vennoot, borg en ondersteuner van die Cheetahs-, Griekwas- en Luiperds-rugbyspanne.
OFM is verbind aan die “real good life” en om terselfdertyd Sentraal-Suid-Afrikaners te help om hul beste lewens te lei. Inisiatiewe soos Let’s Move – ‘n wedloop wat daarop fokus om die stigma van geestesgesondheid te breek – en Chip for Charity – Sentraal-Suid-Afrika se mees geliefde gholfdag vir 18 jaar – maak ‘n verskil in die lewens van die stasie se gemeenskap. Dit spreek van OFM se mantra van omgee en lewens verander
